Posts Tagged ‘Kalaignar TV’

Amrita TV, Kalaignar TV to launch new reality shows

October 31, 2008

Amrita TV, the Malayalam entertainment channel, and Kalaignar TV, the Tamil entertainment channel, have announced a slew of new reality shows to be launched in the coming days.

Amrita TV will launch a new reality show called Super Talent, which offers a platform for presenting many talents of a person. The channel claims to break the monotony of conventional dancing and singing based shows. Super Talent will offer a platform for participants to present any and every talent ranging from mime, mimicry, mono acting, magic, juggling, instrumental music, etc’, besides singing and dancing.

The show is based on the concept, wherein people of all ages can take part, who are artistically gifted. The participants would be assessed solely on the basis of the entertainment value of their performances. The participants would be allotted a specific time for presenting their acts on the stage. The show is currently in its audition stage and would go on air soon.

Kalaignar TV, on the other hand, is launching two new reality shows, both of which will go on air from October 18. Odi Vilayadu Pappa is a children’s dance reality show, which would be telecast at 9.00 pm. Directed by ace choreographer Kala Master, this show is expected to be on air for six months.

The second reality show of Kalaignar TV is called Dhil Dhil Manadhil, which will be aired on Saturdays at 9.30 pm. The reality show will showcase youngsters exhibiting daredevil acts.

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Vaaranam Aayiram rights goes to Azhagiri, Kalaignar TV

October 31, 2008

The ongoing tussle for supremacy between Tamil Nadu chief minister, M Karunanidhi’s elder son M K Azhagiri and the Sun TV Network’s Kalanithi Maran is now playing itself out against the backdrop of the Tamil film industry.

Last month saw Sun TV foraying into films by acquiring the worldwide rights of Kadhalil Vizhundhen which turned out to be a huge success. The film also raked up enough political controversy, when its release was initially stalled in Madurai, a region known to be pro Azhagiri.

Now Azhagiri seems keen to have his share of the tinsel pie. His son, Dayanidhi Azhagiri has acquired the theatrical rights of a much-eagerly awaited Tamil film, Vaaranam Aayiram for close to Rs 18 crore. The film, featuring actor Surya and Kannada star, Divya in the lead, and directed by Gowtham Menon, was expected to hit the screens this Diwali.

However, Cloud Nine, a film company launched by Azhagiri’s family, has postponed the movie’s release to mid-November.

“They want to create a massive marketing blitzkrieg for Vaaranam Aayiram on Kalaignar TV, just the way Maran did for his film on Sun Network channels,” said a veteran distributor of Tamil films.

Sun Pictures had undertaken a ‘never seen before’ promotional exercise, both on television and print, that raised expectations for the film, and helped to popularise the films soundtrack.

Vaaranam Aayiram came about when, after the release of Kaaka Kaaka in 2003, both the director Gautham Menon and Surya Sivakumar expressed their desire to work together in the future. In early 2005, the pair came together for a film tentatively titled Chennaiyil Oru Mazhaikaalam which also featured Asin Thottumkal in the lead role and Daniel Balaji in a supporting role. However, after a photo shoot, the film was delayed and then subsequently called off.

Nevertheless, in 2006, producer Aascar Ravichandran signed up the pair for a new film, which they confirmed was not going to be a sequel of their previous venture, and was going to be a romantic thriller. Initially titles such as Naan Thaan and Udal Porul Aavi were considered to be the title for the project but however, Gautham announced the title was decided as Vaaranam Aayiram, whose literal meaning is “the strength of a thousand elephants”.

The film is believed to be based on Character, a Dutch film by Mike van Diem, however others have claimed that it is a remake of the 1993 Hollywood movie, Forrest Gump, starring Tom Hanks.

The film has seven songs composed by Harris Jayaraj. The songs from the albums were released to four leading FM stations in Chennai, with one song per station, in attempt to popularise it five days before the official launch. The move by Sony BMG was the first of its kind in Indian cinema.

Meanwhile, the relationship between Ravichandran and the film’s director Gowtham has turned bitter, with discussions centering around the film’s budget.

Gowtham’s Photon Factory had originally entered into an agreement with Aascar Film to produce the film on a ‘first copy’ basis for about Rs 7 crore. However, the film was rewritten soon after its launch. This not only resulted in a prolonged delay but caused the films budget to increase by several crores

Social Media, Kalaignar TV joice with Illamai Saravedi

October 16, 2008

Social Media and Kalaignar TV have roped in popular playback singers from Kollywood to perform before a 4,000 audience on October 18 in Chennai as part of a musical event called Illamai Saravedi, which would be later aired on Kalaignar TV as one of the Diwali specials.

K Sujit Kumar, director, Social Media, says, “The promotion is huge and the time is apt. This is a time when people are in a relaxed, festive and enjoyable mood. We have started an on-air SMS contest, wherein viewers get an invite to watch the show live on ground. This initiative is supported by print ads and radio spots, giving a complete 360-degree visibility and required excitement for the event.”

The artistes who would perform include playback signers like Karthik, Benny Dayal, Jessie Gift, Suchitra, Chinmayai, Deepa Mariam and Belly Raj. Popular celebrity dance show couples from Kalaignar TV’s Manada Mayilada show – Lokesh and Suji Bala, and Ranjeet and Aiswarya, besides several comedians would also perform on the occasion.

Social Media and Kalaignar TV had earlier joined hands to organise the first ever Tamil music awards, which was later telecast on Isaiaruvi, Kalaignar TV’s music channel.

Kalaignar TV launches on Sri Lanka’s DTH

August 24, 2008

Chennai-based regional entertainment channel Kalaignar TV has entered into a distribution partnership with Sri Lanka’s direct-to-home (DTH) service provider Dialog TV .

As per the partnership, Dialog TV has introduced Kalaignar TV to its portfolio of international television content.

Kalaignar TV features women’s programmes, comedy shows, musical shows, dance shows, Tamil movies, children’s programmes among others.

Dialog TV CEO Nushad Perera said, “Kalaignar TV will feature the line-up of programmes for our Tamil viewers in addition to the progammes that are broadcasted on TBO (Tamil Box Office) and Star Vijay. I believe that, this will enhance the bond between Dialog TV and our Tamil speaking viewers.”

With the launch of channels such as TBO, Star Vijay and Shruthi, Dialog TV has tailormade its channel content to enthuse the Tamil community, said a company releae.

Kalaignar TV launches Tamil music channel Isai Aruvi

January 21, 2008

The war between Sun and Kalaignar TV just got hotter. Kalaignar TV’s delayed music channel ‘Isai Aruvi’ – (Musical falls or flow) – has launched. The channel, which launched yesterday at 11am, was originally scheduled to launch last November 2007. The ‘Isai Aruvi’ logo is the same as that of Kalaignar TV with the addition of animated musical notes. Kalaignar TV has been carrying animated promos of Tollywood actors Rajnikanth and Ajith dancing together since the past few days.

According to media reports and blogs, the first program began with a film song whose lyrics were penned by Kalaignar de facto supremo, DMK top boss and Tamil Nadu chief minister M. Karunanidhi, which was followed by chartbusters from the new movies, ‘Billa’, ‘Bheema’ and ‘Kaalai’.

”‘Isai Aruvi’ is Kalaignars copy of Sun TV’s Sun Music channel,” says a Tamil channel viewer in Bangalore. “Kalaignar has been copying most of Sun TV’s programs, some of them (Kalaignar’s programs) seem to perfect clones of Sun TV. Even in the case of Kalaignar’s music channel – the programs seem similar to Sun Music. But this is because Kalaignar has taken an entire team from Sun, hence the programs are so similar,” adds the viewer who seems to be an avid Sun TV fan

Kalaignar TV had also announced a news channel to be launched in December, but this is yet to get off. Kalaignar ally Raj TV has also announced a music channel whose tagline reads ‘a music channel with a difference’.

Big Battle : Sun Tv vs Kalaingar Tv

November 7, 2007

The channel war between Sun TV and Kalaignar TV took a heated turn on Sunday when both channels engaged in an all out competition to garner the maximum number of viewers.

Sun TV, on one hand telecast an hourlong programme at 11 am, pertaining to the recently held Tamil Nadu State Film Awards, which saw the participation of CM Karunanidhi, Rajnikanth, Kamal Haasan etc., Interestingly, the rights to telecast the programme were vested with Kalaignar TV, which in retaliation telecast the Vijay-starrer Ghilli at 11 am, for which the rights are said to be with Sun TV.

It all began when the news announcing the airing of the State awards was flashed across Sun TV from 9 am onwards on Sunday. It surprised most viewers who had not seen any ads pertaining to it and were unaware of it being on the program schedule.

It came as a rude shock for Kalaignar TV, because they had slotted the same programme albeit for a four-hour duration on Diwali. As an immediate damage control measure, Kalaignar TV unexpectedly telecast Ghilli at 11 am despite having other programmes scheduled for that slot. The channel did this after being informed by their sources of Sun TV’s plans to screen Ghilli on Diwali.

But, when Sun TV concluded their programme after an hour, Kalaignar TV abruptly put an end to the telecast of Ghilli and continued with their programmes as per schedule. Sources close to A. M. Ratnam, who produced Ghilli confirmed that only Sun TV held the telecast rights to the film. They also revealed that the problem started a week back when Kalaignar TV found that Sun TV intended to telecast Kamal’s Vettayadu Vilayadu on Diwali.

According to sources, since the film released only last year, Kalaignar TV objected to this citing rules with regard to telecast of films starring major actors. They also filed a complaint with the Producers Council, headed by Ramanarayanan, the CEO of Kalaignar TV.

When Manickam Narayanan, the producer of Vettayadu Vilayadu was contacted, he said that although he had sold the film’s telecast rights to Sun TV, he was not aware about its telecasting date.

He adds, “The date of telecast is decided by the Distributors Federation, which acts as per their whim and fancy without even considering the producers. They can fix any time frame for any film.”

He refused to comment further on the issue. Despite several attempts, no official spokesperson was available for comment regarding the channels’ future course of action.

– Tv Today Team