Big CBS Networks has signed a distribution deal with Videocon d2h to expand its channel’s reach further.
Big CBS Networks is a joint venture between Reliance Broadcast Network and CBS Studios International. It currently has its presence on Sun Direct and Reliance Digital.
Big Broadcasting COO Ashutosh said that the deal was perfectly timed. He also added that the company wished that it would strengthen its DTH distribution platform through the alliance.
Videocon Group Director Saurabh Dhoot said that with the new channel on board, Videocon d2h customers could now get the best of choice content of some of the biggest US based shows, direct into their living room.