Entertainment channel Zoom is all set to jump properly in film making domain. The channel is emphasizing on small budget movie production for its dedicated slot ‘Home Theatre’.
Omar Qureshi (Editor-in-Chief, Zoom) told Indiantelevision.com, “At Zoom, our aim is to engage viewers in different ways. We are anyway creating content which is appealing to our TG. So the idea was to produce films as well.”
“Zoom has produced two movies, Kaam Ka Plot, which it aired on 7 November, and Punaah which is to air on 21 November.”
“We are waiting for the response of these two films. Already the industry has given us thumbs up. If all goes well, we may start producing such movies regularly,” Qureshi says.
Also, for regular feeding of its Home Theatre slot, the channel has acquired some small budget films of film stars like Ranveer Shorey, Vinay Pathak, Rahul Bose etc.
Qureshi says, “Home Theatre is an exciting initiative this festive season, wherein we are premiering six movies which have never been seen on Indian Television. These are movies across various genres from supernatural thrillers to suspense dramas and romantic comedies. We foresee this as an enjoyable experience for our viewers.”
The channel has aired Perfect Mismatch on 14 November, while Before the Rains, Ek Anhonee and Rave Party will be aired on 28 November, 5 December and 12 December.