Archive for October, 2010

Kaun Banega Crorepati rocks viewers

October 18, 2010

Kaun Banega Crorepati opened to great audience excitement on 11th October. The ratings are expected to shoot in few weeks. With the entire hula boo surrounding the airing of the show, it is expected that, the ratings will surpass those of the previous seasons and the other shows. The first season of KBC started in the year 2000 and was hosted by Amitabh Bachchan.

The first season had a total of 270 episodes and the average TVR for the season was 14.1 (CS 4+, HSM). The game show opened at 8.96 TVR, while the finale clocked in 7.26 TVR. The show subsequently made a comeback after a gap of two years with actor Shah Rukh Khan as the host on STAR Plus. The third season, which had 53 episodes, recorded an average TVR of 6.8.


This year however, the media research and consulting firm Ormax Media predicted that the fourth season of KBC can open at 5.5-6 TVR or even more. With massive promotions on television, the show is expected to generate good ratings. The factors that can play a big role in ratings can be the genre of the shows that are airing in the channels at the same time slot, as well as the audience categories and the programming of the other shows in Colors such as Bigg Boss.

The show airs on Sony on weekdays at 9 pm.

Den to bring BabyFirst Channel in India with BFTV

October 18, 2010


Sameer Manchanda promoted Cable distribution network Den is all set to facilitate its subscribers with global channels like BabyFirst in near future. For this purpose, IME Networks (TV and Media subsidiary of Den) has indulged in a pact with BFTV LCC on a 75%-25% sharing basis.

With this agreement, Indian viewers will get to watch some channels catering the unusual genre such as parenting and baby care. This joint venture between the two entities will possess official rights of all operations of BabyFirst in the country.

Den Network CMD Sameer Manchanda said, “We are very pleased to partner BabyFirst through our JV. We see tremendous potential for a focused channel for babies and parents in a young country like India. The Indian television industry is at the threshold of the next wave of channels in genres that are virtually absent today. This JV marks our first step in introducing such channels to Indian audiences.”

BFTV CEO Guy Oranim added, “We consider the Indian market a top priority for our company due to its size, young population and strong family values. We believe that introducing high quality, age-appropriate educational content, as we have done in more than 30 countries, will benefit both Indian children and their parents by offering them another way to bond and interact. Den is the ideal partner for us in India, and we have the utmost respect for the quality its management, their expertise and their commitment to the success of this JV.”

DD failed as CWG broadcaster; didn’t live up to the expectations

October 18, 2010

Sweating hard for nearly a year for the grand telecast of Commonwealth Games Opening Ceremony, the official broadcaster for the event Doordarshan disappointed viewers in its first High definition telecast of the ceremony.

Doordarshan had pulled its socks nearly a year back for the world class transmission of the Commonwealth games extravagant opening ceremony. The ceremony’s success was also vital from the point of country’s image and stature in front of the whole world.

Now that the flamboyant success of the ceremony has slammed the critics, DD is facing the same condemnation not only by the media but also from the common viewers. Ill-timed advertisements popping up suddenly during an important event irritated viewers the most. The sudden explosion of property ads and tourism promoting ads from Andhra Pradesh CM K. Rosiah were just too hard to hold patience.


The biggest setback was the 55 mins delay of the broadcast compared to SIS LIVE’s transmission (DD’s broadcast partner of CWG in UK) which led many viewers baffeled. Due to this telecast delay, people of the host country lacked behind the world in viewing of their own ceremony. We, the people of India finished watching the ceremony almost an hour later the whole world was done with the enjoyment.

Moreover, the mingled commentary of Hindi and English commentators confused viewers in making out the exact details of the performances, raising questions on both the sincerity of them towards the event and the selection procedure. Advertisements capturing nearly two third of the screen space while the proceedings of the ceremony annoyed viewers like anything.

All these loopholes have once again erected a platform for pointing out fingers on the ability of Doordarshan as a broadcaster for such a big event. Moreover, inefficiency of its employees intoxicated with the venom of bureaucracy has surfaced in media.

People who take DD on target due to its rigid bureaucratic approach, old formats and treatment of programming have been bestowed with a chance of doing the same, with these chinks in the armor of public broadcaster.

NEO Cricket acquires new look with India-Australia Series

October 18, 2010

NEO Sports Broadcast Pvt. Ltd owner and operator of two channels: NEO Cricket (a sports channel in India) and NEO Sports (the premium all sports channel) announced a new on- air look for NEO Cricket with the commencement of India- Australia series.

KEMISTRY a London based creative agency established in the year 1997 was appointed to create a refreshed look for both channels following a 4-way pitch. The new look of NEO Cricket reflects the immense passion for cricket in India. This is captured visually with an intense stream of energy and light that frames the silhouettes of the cricketers in action, forming a connection between the fan and the cricketer, united in their love of the sport.

Neo Cricket

Prasanna Krishnan, COO, NEO Sports Broadcast Pvt. Ltd. said “NEO Cricket’s new look epitomizes the passion that India holds for cricket, it also symbolizes a new India. It is aggressive, young, bold and unabashedly Indian. This is beautifully represented through our channel’s new identity that shows fans, cricketers and the intense energy that cricket generates.”

Omar Honigh, Managing Director at Kemistry says: “It has been wonderful to work with the extremely professional team at NEO on this exciting project. It has been a true partnership, with production taking place in India under our direction. The crew were excellent and we have all worked hard as a team to help create an identity for NEO Cricket that truly reflects its position as India’s No 1 sports channel.”

NEO Cricket went on air with it’s new identity on 1st October 2010 while NEO Sports, the premium sports channel will re-launch in November 2010.

Network18 puts The Indian Film Company on sale; Roptonal Limited likely buyer

October 18, 2010

In a recent announcement, Network18 Media & Investment has indicated about a possible sale of The Indian Film Company (TIFC), which is London based Films production company. The possible buyers are Roptonal Limited, Cyprus, a subsidiary of Viacom 18 Media Private Limited.

Network 18 has declared of accepting a purchase proposal for TIFC from Roptonal at a price of 115.56 pence. Network18 had made an open offer at 40 pence per share to up its stake to 80.4 per cent in TIFC.

The board of directors of Roptonal Limited, Cyprus, a subsidiary of Viacom 18 Media Private Ltd, has made an offer for the issued share capital of TIFC, Network18 Media said in a filing to the Bombay Stock Exchange.

Network18 Media & Investments Limited, which together with certain affiliates owns 80.4 per cent of the voting shares in TIFC, has considered this offer beneficial to its shareholders and has given an irrevocable undertaking to accept the offer, the filing said.

The latest move of Network18 is speculated to have been taken under the company’s strategy of consolidation of its entertainment businesses with Viacom18’s same ventures.

However, prior to this, in the month of July also, the company indicated towards the possible acquisition of TIFC.

ATN-Neo locks deal for a cricket channel in Canada

October 18, 2010


To offer extensive content related to the cricket activities in India to the game lovers of Canada, ATN (the Canadian broadcaster) and Neo Cricket have tied knots. ATN has acquired distribution rights of cricket matches in Canada played in India.

This recent deal will facilitate Canadian cricket lovers with the soon to be started India-Australia Test Cricket Series. Under the deal, a new channel named ATN-Neo Cricket will foray in Canada very soon. However, this Canadian broadcaster already runs a cricket based channel, Cricket Plus from 2007. It also shows a lot of cricket matches on its CBN channel.

ATN president and CEO Dr. Shan Chandrasekar says, “The sun never sets on the commonwealth of cricket and ATN would like to bring first rate cricket shown on India’s Number one Neo Cricket Sports Channel to our viewers who extend beyond the commonwealth Diasporas now settled in Canada and includes all the cricket devotees from all walks of life. ATN is delighted to add this compelling sports channel which showcases the games from the largest and richest board of control for cricket in the world.”

Neo Sports Broadcast COO Prasana Krishnan adds, “Our availability in North America reaffirms Neo Cricket’s commitment of taking cricket to as many fans across the globe. We have built strong brand equity with the Indian consumers by bringing to them the best cricketing action. Now we extend the same to cricket fans in North America.”

Sea TV IPO opens with a bang

October 18, 2010

Agra-based independent multi-system operator (MSO) has successfully raised money through an initial public offering (IPO) on the very first day of opening.

Sea TV Network’s IPO was subscribed 1.38 times on Monday, according to data available on NSE site.

The Rs. 50.2 million IPO in the price band of Rs. 90 to Rs. 100 per equity share (of Rs. 10 each) closes on 29 September.

Sea Tv

Sea TV is one of the three existing MSOs in Agra city and it also has its own local channels, programmes of which are produced by its own production team. These local channels mainly focus on Agra city/U.P State news/events and information, which is more relevant to the city viewers. These channels are broadcast free of charge to the TV subscribers of Sea TV.

Sea TV is the first Independent MSO in India to float its own IPO. According to the company MD Neeraj Jain they are planning to extend their network to all the major cities around Agra using fiberoptic cables and IPTV technology. They also plan to launch two satellite channels including one news channel.

Cartoon Network bags global rights to ‘How to Train Your Dragon’ TV show

October 18, 2010

Cartoon Network has announced that DreamWorks Animation’s ‘How to Train Your Dragon TV’ show will be coming to the network globally from 2012.

The film on which the show is based grossed $493.2 million at the worldwide box office and has been released on DVD and Blu-ray on 15 October.

Turner’s Animation, Young Adults and Kids Business president, COO Stuart Snyder says, “Great characters and captivating story telling along with state of the art animation is what we love giving our audience. The How to Train Your Dragon weekly series definitely falls into that category of giving our viewers around the globe something they can’t find anywhere else on television and DreamWorks Animation is a proven leader in taking this art form to the next level.”

DreamWorks Animation COO Ann Daly adds, “How to Train Your Dragon has already captured the hearts and minds of audiences around the world and we are thrilled to join together with Cartoon Network to expand on this amazing movie in a television series of its own. It is incredibly exciting to be able to bring viewers deeper into the world of dragons and tell new stories each week inspired by our characters from the film.”

The show deals with Hiccup who is a young Viking who defies tradition when he befriends one of his deadliest foes — a ferocious dragon he calls Toothless. Together, the unlikely heroes must fight against all odds to save both of their worlds.

In the ‘How to Train Your Dragon’ television series on Cartoon
Network, the characters and worlds originally created for the big screen will be explored and further developed in a number of ways that will be revealed over time. TV audiences will be taken on original, new adventures with Hiccup and Toothless every week.

BBC Entertainment, BBC Lifestyle acquire content

October 18, 2010

BBC Worldwide Channels has acquired content for its channels in Asia, Poland, Africa and the Nordic region.

The shows will air next year. Global audiences of BBC Entertainment and BBC Lifestyle will be presented with reality, cookery and one-off documentaries.

The programme palette includes The Buying Game, Rachel Allen’s Dinner Parties, Royal Wedding and Gok Wan: Too Fat Too Young.

BBC Worldwide Channels VP acquisitions Bun Scrase-Dickins said of the deals, “These are some of the most sought after titles in the market. They have been hugely popular in the UK and I’m thrilled that our international audiences will get to share in the experience of this fantastic British content.”

In The Buying Game from ALL3Media International Dragons’ Den star Theo Paphitis goes behind closed doors at some of the biggest names in UK retail to expose the secret world of buying for the first time. In a twist, these buyers will not be turning to their trusted suppliers for the next big thing. Instead, they will be gambling on the talents of the British public in their quest to find the best and most innovative new products.

Each episode of Rachel Allen’s Dinner Parties sees a different group of people who regularly host and attend each other’s dinner parties nominating one person to join Rachel for a hands-on dinner party cooking lesson. In return, the student must recreate the dishes for their friends back home, as Rachel watches their efforts.

Football’s Next Star from Endemol offers young players between the ages of 16 and 18 the chance of a contract with Inter Milan. Of thousands of auditionees, only 10 will be selected to fly out to Italy. There, they had just over a month to prove to Inter Milan youth coaches Marco Monti and Paolo Migliavacca that they had what it takes to make it in Italian football. The series features premiership footballer Jamie Redknapp who mentors the boys throughout their

Gok Wan: Too Fat Too Young has been acquired from ZodiaK Rights. Gok Wan, star of the show How To Look Good Naked, talks to teenagers who have been severely affected by food addiction and explores the frightening extent of Britain’s teenage obesity crisis. His empathyruns deep: as a teenager, Gok weighed 21 stone.

In a candid and personal journey, he returns to Leicester to his school and his old family home and takes a look at his relationship with food. With food addiction specialist Dr Le Fever, Gok unravels his deep-rooted issues and looks for answers as he goes on his journey.

Cinepolis to fuel in Rs. 1500 crore for expansion in India

October 18, 2010

With a motive of expanding its empire to around 40 Indian cities, the digital multiplex chain for films Cinepolis holds plans of fuelling in Rs. 1500 crores to open about 500 screens in these cities. The whole investment will be implemented in steps by the year 2016.

The Mexico based international film exhibitor that runs the megaplex format of cinema complexes plans to open a similar format in India with each megaplex featuring about 14 screens in a single complex. Each screen would be of 8,000 sq ft area.

“We plan to revolutionise the megaplex concept in India by providing international standards of movie viewing. Our plan is to open about 500 screens across the country and build the megaplexes in malls only.” A top company official said.