BBC Worldwide’s division BBC Worldwide Content and Production has announced an exclusive production partnership with Brazilian production company, Mixer.
This relationship will see the two companies join forces to develop and produce formats in Brazil from BBC Worldwide’s vast catalogue, for local Brazilian audiences.
Says BBC Worldwide director, international format production, Colin Jarvis, “With the breadth and depth of titles at our disposal, we’re optimistic this relationship will offer network partners a wealth of exciting options for their viewers.”
Adds Mixer CEO João Daniel Tikhomiroff, “The relationship is one of the efforts by Mixer to expand its role both in free TV productions and in global market operations. Associating our brand with BBC Worldwide is a sign of our business solidity and the power of the Brazilian market”.
BBC Worldwide Content and Production licenses its formats all over the world and operates local production partnerships in India, Australia, France, Russia, Canada, Argentina, US and now Brazil. Format hits from BBC Worldwide include Dancing with the Stars, Top Gear and The Office.