Star Plus to co-sponsor Kolkata Knight Rider

Hindi general entertainment channel Star Plus has partnered with Shah Rukh Khan’s Kolkata Knight Rider (KKR) as co-sponsor for the IPL franchisee.

As part of the sponsorship deal, KKR players will have the Star Plus logo displayed on the back of their T-shirts during the matches.

Says Star Plus EVP and GM Keertan Adyanthaya, “Star Plus and Shah Rukh Khan have had a long-standing association with each other. It is indeed a pleasure to have the Kolkata Knight Rider team wear T-shirts with our logo as they endeavour to win the IPL.”



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