Viacom18’s Hindi general entertainment channel (GEC) Colors is set to launch dance and comedy based reality shows to beef up its weekends.
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From 12 December, Colors will launch a celebrity dance reality show Dancing Queen, where 10 television ladies will fight for the crown. The show, produced by SOL, will be aired at 10 pm every Friday-Saturday.
Also, the channel will launch Endemol India produced Chhote Miyaan, a laughter reality show, where kids will enact. The show will be premiered on 13 December and will be aired every Saturday at 9 pm.
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Colors programming head Ashvini Yardi said, “Viewers will see a strong proposition of differentiated and distinctive content.”
The channel also launched today two fiction-based daily shows – Uttaran and Jaane Kya Baat Hui – in the 10-11 pm slot.
Tags: Colors
